About Rooted in Her Story
Every woman has a story worth telling.
Barbara’s story is one of resilience, reinvention and turning pain into purpose. Through life’s challenges, business, advocacy and speaking, she has learned that our experiences do not have to define or diminish us. They can become the foundation for healing, growth and meaningful change. They can become the foundation for healing, growth and meaningful change.
Meet Barbara
Award-winning Entrepreneur, wellness advocate, motivational speaker
But her story doesn’t stop at survival—it’s about transformation.
Barbara’s entrepreneurial journey is rooted in the very experiences that tested her the most. From her EDI Training businesses launched in response to hate crime, to building Take Good Care, a wellness lifestyle brand born from her own experience of burnout and a need for radical self-care. Each venture reflects her belief that pain can be a powerful teacher. Through more than 18 jobs and 14 businesses, Barbara has shown that life’s hardest moments often carry the seeds of our greatest purpose.
She lives by the truth that things happen for us, not to us, so that we learn, grow, and eventually pass that wisdom on to others. This is the heart of legacy.
Rooted in Her Story is a space for women to reflect, reconnect and recognise the strength already within them. Through speaking, guided conversations and story-led content, Barbara helps people feel seen, find hope and take their next step.
What Barbara believes:
🌿 Your story matters
🌿 You are more than what happened to you
🌿 Healing is possible and powerful
🌿 Self-care is a radical act of love and courage
🌿 Sharing our stories helps others rise too
🌿 Our lives create a legacy when we live them with purpose
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One day you will tell your story of how you overcame what you went through, and it will be someone else’s survival guide
Brené Brown